Where is your store leaking revenue?
Run this checklist on your own store in twenty minutes. It finds the gaps across your site, product pages, email, ads, and measurement — and tells you how to close each one.
30 yes/no checks across five systems — site, product pages, email, ads, measurement.
Every check comes with why it leaks and a quick fix. You leave with a to-do list, not a diagnosis.
The 10 highest-impact checks are flagged, with a scoring guide — so you know which three to fix first.
Built from six years running ecommerce growth for a global DTC brand — $400k crowdfunding launch, 39% of revenue from email, 3–4× Meta ROAS.
No spam. The checklist, then occasional notes on fixing what it finds. Unsubscribe anytime.
The checklist · 30 checks · 30 fixes
Revenue Leak Checklist
Clear value proposition above the fold
Shipping shown before checkout
Reviews within one scroll of add-to-cart
Quick fix: Move the star rating next to the title, pull three reviews above the fold.
Three-touch abandoned cart flow
Break-even ROAS written down
A 20-minute weekly numbers review